Gross Polowy, a legal services firm in the mortgage industry, needed a solid logo that could become the first step to building their new visual brand. The OtherWisz Creative solution is a traditional typeface with slightly enlarged initials to give the wordmark grounded strength; using all lowercase letters reflect the approachability of a firm that is involved in much community service and charity work.
The partner’s lowercase initials became a striking graphic element, used as a watermark on the cards, letterhead, and envelopes. The business cards are sharply printed in two-colors on a heavy, premium card stock, making each attorney’s card a memorable first impression.
Logo Design, Stationery, Web Design