Entries by otherwisz

Soapbox Derby Car Design Wins Best of Show

The OtherWisz team is well versed in “mobile marketing”. We are not talking about smart phones and mobile devices, but vehicle wraps. Your company car, truck, or entire vehicle fleet can become mobile billboards for your business as seen in the designs we have done for Barrett Industries, Kenmore Development and Boston Valley Terra Cotta.

Bus shelter ad campaign for ballet studio is the star of the sidewalk

If you’re looking to get the most out of your marketing budget, passive environmental ads are a great value when you consider the large size of your potential audience. Advertisements on or around public transportation services are seen by thousands of people everyday, whether they are riding a bus, waiting at the stop, walking down […]

Wall Mural Design: A Visual History of Buffalo's Buildings

Mural design is an interactive art – words, photos and graphics combine to create a mood, beautify a space, express a message, or memorialize historical events. In commercial settings, wall murals – also called environmental graphics – can act as an effective interior design tool for visual storytelling, communicating with building residents and visitors alike.

Ready For The Show: OW delivers on event marketing materials in less than 2 weeks!

OtherWisz has been assisting Dalex Roofing with marketing services since 2016; past projects include brochures and pocket folder design, stationery, website optimization, and various digital ad campaigns for Google AdWords, Facebook, and NextDoor. We have refined Dalex’s marketing over the course of our relationship, developing a working set of brand standards for the company. This […]

By Invitation Only: Crowd-pleasing event branding engages a professional audience

Event branding is an important tool for communicating the details of your event to your target audience, enticing attendees with a preview of what to expect based on visuals and messaging. When the Buffalo Downtowners chapter of BNI – Business Networking International, the world’s largest referral networking organization – decided to throw an in-person Open […]

Using Your Company’s Brand to Attract New Hires at Job Fairs

For companies looking to hire, it has become increasingly hard to attract new talent. In addition to using online job postings and headhunting agencies, many companies also turn to job fairs and other traditional recruitment events. Like trade shows, these events often take place in a large open space – such as a convention center, […]

Designing the new Erie Welding & Fabrication Website

ErieWeldFab.com is the new website for Erie Welding & Fabrication, a custom fabrication, design, and precision machining shop in Buffalo, NY. Designer and craftsman Ericc Jude Mott is the force behind the 10-year old metal shop, which lists metal welding and custom designs in wood and glass among its services. Past projects include heavy equipment […]

Branded coolers with custom vinyl wraps promote healthy eating habits throughout the City of Buffalo

BlueCross BlueShield of Western New York and the Cornell Cooperative had a plan to promote healthy eating habits in Buffalo, NY with a  branded coolers. This initiative helps address the city’s food deserts, areas that typically have limited access to affordable and nutritious food. Their campaign included donating brand-new stand-alone coolers for fresh produce to […]