Our methodology is anchored by a simple doctrine: Ask Why, Look Closely, Learn How, Try More. These tenets guide us as we strategize how to promote your business, its services, and products. We delve deep to understand your company; an investigation of your needs determine which milestones and goals to set, as we develop and test ideas that lead to your company’s success.
At OtherWisz Creative, we consider the client to be the most valuable resource in the design process. Working with you to understand your organization helps us to better craft your brand message and visual identity. We do not come to a project with prepackaged solutions. Instead, we work with your team to create the best solution for your needs.
Our methodology is an exploratory approach, a cyclical process of investigation, design, and testing in order to understand your clients and how to reach them. The process begins with a kick-off meeting to confirm the scope and program needs of your project and outline desired outcomes.
For branding and identity projects, we conduct an in-depth look into your company, identifying your company’s brand message. We gather feedback from multiple sources and develop an assessment of your current company brand. Our marketing recommendations and proposed strategies are based on this audit analysis.
Your brand is not finite; it is an ever-changing expression of your message and your clients’ engagement and feedback that, together, we work to maintain and craft. Our marketing solutions are reviewed and reported, helping us to redesign and pivot as needed to hone a solid, well-balanced identity and deliver a message that stays on-brand as your company’s needs change and grow.
With over 25 years of design and project management, we have developed solid processes for the design of logos & branding, websites, advertising, print, and marketing campaigns. OtherWisz Creative can develop, coordinate, and launch your brand or marketing strategy, helping you to reach a wider audience and better promote your services.