A fitting logo for an architectural workshop

The ACAW logo is particularly unique, as the system presents a shifting typeface that changes into variable configurations. This stresses the connection between the letterforms and acknowledges the modularity of the product, reinforcing the tension that is a key feature of assemblies. Thus, the ACAW logo becomes an assemblage itself, growing and expanding within the structure of its components – a building identity.

Animated logo design for an architectural workshop

Creating a full branding package in record time

With a very aggressive deadline, OtherWisz expedited the development of the ACAW marketing campaign; assisting with the naming of the event, designing and developing the visual identity, creating an email blast template, and building a website in four weeks. The robust, mobile-responsive website gives participants, sponsors, and press the workshop synopsis and outlines the daily itinerary, venues, and events. Additional marketing services included event signage, promotional items and a press release that garnered the event national and international recognition.

Promotional Materials, Branding, Event Marketing, Logo Design, Tumblers

With the promotion of the ACAW workshop — now an annual event held every August — Boston Valley Terra Cotta has reinforced the company’s image as innovative experts in the manufacturing of architectural ceramics. Requests for factory visits from high-profile architects and facade engineers have increased, as well as RFQs that result in new custom-designed terra cotta facade projects.

Branded insert for architectural event, event marketing, promotional materials, book design

Services

  • Event Signage
  • Promotional Materials
  • Social Media Marketing
  • Video Production
  • Brand Development
  • Logo Design
  • Website Design
  • Event Signage
  • Promotional Materials
  • Social Media Marketing
  • Video Production
  • Brand Development
  • Logo Design
  • Website Design
Promotional Materials, Branding, Event Marketing, Logo Design