GROSS POLOWY
Gross Polowy LLC, a legal services firm in the mortgage industry, needed a strong logo that could serve as the first step to building their new visual brand. After developing a law firm logo for the company, OtherWisz Creative moved forward creating various marketing materials and a new, streamlined website for Gross Polowy.
Law firm’s logo strikes a balance between formal and friendly
OtherWisz Creative’s solution for the logo was a typographic treatment, using a serif typeface with slightly enlarged initials to give the word mark – the names of the firm’s two partners – grounded strength. However, employing all lowercase letters in the name helps reflect the approachability of a firm that is heavily involved in community service and charity work.
Law firm’s logo strikes a balance between formal and friendly
OtherWisz Creative’s solution for the logo was a typographic treatment, using a serif typeface with slightly enlarged initials to give the word mark – the names of the firm’s two partners – grounded strength. However, employing all lowercase letters in the name helps reflect the approachability of a firm that is heavily involved in community service and charity work.

The partner’s lowercase initials became a striking graphic element, implemented as a watermark on the cards, letterhead, and envelopes. The company’s business cards are sharply printed in two-colors on a heavy, premium card stock, making each attorney’s card a memorable first impression.
Services
- Law Firm Logo Design
- Website Design
- Stationery

OtherWisz Creative
- 19 Elm Street
Buffalo, NY 14203 - 716.882.3803
info@otherwisz.com