BSAW Law
Custom website, pocket folder & services line cards help position Buffalo, NY law firm better reach potential clients
Bennett Schechter Arcuri & Will (BSAW) is a law firm located in Buffalo’s Larkin District that provides a wide range of legal services to their clients. BSAW Law’s partners are experts in their respective fields, including Trucking and Transportation Defense, Corporate Law, Toxic Tort & Defense Litigation, Family Law and Real Estate Law.
BSAW originally came to OtherWisz Creative for a website and high quality line cards; since then, we have re-designed and updated their website to keep pace with changes in technology.
Services: Brochure/Collateral, Website Design
It was imperative for the BSAW website to accommodate for the current way we search on the internet. More and more, users are drawn to sites from mobile devices and they seek an informative experience that leads them where they need to go. The updated site is easy to navigate with clear imagery and relevant information. Content is organized and easily searchable with careful consideration to the website Search Engine Optimization (SEO).
It’s important to note that things change fast online; website updates are required to keep a competitive edge within a search engine’s ranking, therefore this site is easily maintained in-house by the BSAW staff. The new BSAW website is clean and concise to complement their brand identity and ranks well in organic search.
To better market their brand and team, BSAW needed a set of high quality informational line cards to promote their extensive services. The end result is a pocket folder with several line cards introducing the associates and their areas of expertise, along with the law firm’s particular areas of practice.
