brand illustration shows three people drawing otherwisz logo in space

As the saying goes, “A picture is worth 1000 words.” For as long as design has existed, illustration has proved an excellent tool for conveying the meaning of supporting text. Not only do illustrations capture the attention of your viewers, but they also increase the retention of information and enable an easier understanding of written instructions or abstract/complex ideas. Sometimes illustrations are imaginative and playful, but often they are used as flexible assets to our design work, which can be adapted into a number of styles to communicate the value of your brand, products, and services to your customers.

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